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Writer's pictureWendy Chung

BEHIND THE SCENES

Updated: Aug 6, 2021

Your product photoshoot can be an exciting experience, seeing your products come to life in photos! But it can also be a bit daunting if you've never done a photoshoot. So I would like to share a little behind-the-scenes to give you an idea of how things unfold.



MOODBOARD

Your Moodboard is one of the most important parts of preparing for a shoot. This helps us establish all the basics like colour palettes, layout and props needed. It will help us visualise the look and feel of the final images. This can all be done prior to the shoot and can be discussed over the phone or video call. If you are in need of some inspiration you can use sites like Pinterest or have a look at what your competitors are doing.



DELIVERY OF PRODUCTS

Where possible, have your products delivered to the studio with contactless delivery.

Ensure any delicate products are packed carefully so nothing gets damaged and all products are in pristine condition for the shoot.







PRODUCTS AND PROPS READY FOR THE SHOOT

Whether you are here in the studio or I am shooting with updates, having all the products and props ready allows me to see the set ups.

Checking off the Shot List so we are ready with each shot means we don't miss anything that needs to be included, this also helps the shoot run smoothly.





COMPOSING THE SHOT

Keeping the focus to ensure your product is the hero of the image, is the key for the perfect shot. Consideration for the angle of the shot is taken, whether it be flat lay, 3/4 view, side view as well as for different orientations, square, vertical and horizontal. So there is careful planning that the final image meets the criteria. Flat lays are best for social media and are becoming increasing popular across all digital platforms



TIME TO SHOOT

I provide different compositions within the one set up to give you a variety of photos. It can be a matter of moving some elements around, substituting props or introducing a hand for example to lift up a glass. I constantly check the images against the mood board to ensure consistency.






SCREEN SHOT

Clients can virtually be part of the shoot in real time and can make comments and adjustments if required. So have your phone handy.

This is going to help you visual what your finished photos will look like before any final editing is applied.







THE RESULTS



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